This New Year's Eve, RITUAL presents: The Masquerade Ball. We're ringing in the New Year in style at the iconic King's Cross nightspot, The Cross. A legendary venue reimagined, the transformative multi-use venue in Kings Cross that has reshaped London's cultural landscape for both nights out and hosting memorable events. Featuring 6 floors to explore including its club and rooftop bar with views of local fireworks display and panoramic views of the city. The Cross is the ultimate destination for this NYE. Once home to the hedonistic all night raves of the '90s beneath the railway arches, The Cross is back with a new look and a familiar spirit. The multi-storey venue has been transformed into a vibrant destination for drinking, dining and dancing, featuring Mediterranean-inspired dining, stylish cocktail lounges, immersive spaces, a buzzing club and a rooftop terrace with 360-degree views of the city. Perfectly placed in the heart of King's Cross, The Cross sets the tone from the moment you arrive. Whether you're easing into the evening with cocktails at the bar, catching up with friends over dinner or heading straight into the party, every floor offers something different as the night unfolds. Dress to impress, but make it your own. The Cross is all about style, individuality and atmosphere, so embrace the occasion. Think elevated evening wear, statement looks and glamorous details. After all, it's New Year's Eve - and for one night, a little extra never hurts.